Santos Retail

Screenshot of Foodland's ecommerce platform

Santos Retail Group's Supermarket has a huge fresh produce, meat, delicatessen and of course comprehensive grocery departments.

Their store has become the destination of choice for customers seeking a supermarket with a wider, more specialised range than usual.

Seeking to further improve their customer-focused offering, Santos Retail chose the Myfoodlink online grocery retail platform to give new and old customers the freedom and choice of shopping online.

Watch the video to hear from Franklink Dos Santos about how they use the Myfoodlink platform in their day to day business.

Since taking their business online with Myfoodlink Santos Retail has built a successful new online customer base, in addition to their existing in-store customers.

Often when store owners are new to e-commerce they are naturally concerned that their online sales will detract from their established in-store business. In fact what happens is:

  • online sales are in addition to in-store
  • online basket size is usually three to four times larger than in-store 

The team use the Myfoodlink platform to manage their regular customer orders using the repeating orders feature, whilst growing new customer sales. 

For the Santos Retail group, online sales are a way of future-proofing the business, allowing them to adapt to the online shopping era whilst still meeting their customers' high expectations.

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